Tuesday, December 31, 2019

Stevenson Create a Sense of Mystery and Horror in Mr Hyde...

Stevenson Create a Sense of Mystery and Horror in Mr Hyde and Dr Jekyll In this essay I am going to look at Mr Hyde and Dr Jekyll, the first two chapters, and explain using quotes and information from these chapters how the writer creates a sense of mystery and horror. I will be focussing on the descriptions given about the characters and the house which plays a significant part in this story. This novel is about a highly classed doctor of science, named Dr Jekyll. Dr Jekyll is a very clever professor who makes a mixture of chemicals, which can turn him into a totally different person for a short period of time. This power to become someone else lets Dr Jekyll live two different lives, without†¦show more content†¦A man of a rugged countenance that was never lighted by a smile This could suggest to the reader that Mr Utterson is a grim or evil character, which creates a sense of mild horror and mystery already about this character. Now the writer again informs the reader about uttersons look, lean, long, dusty, and dreary. This could imply that utterson is a creepy dark person, therefore again creating a sense of horror and mystery about him. This sense of mystery is portrayed again by Stevenson, in the way he describes uttersons lifestyle and personality. He never marked a shade of change in his demeanour. This makes utterson sound like an old fashioned, cold hearted man, therefore creating a sense of mystery. Now the reader has been told of uttersons looks and what his personality is like, now the writer informs the reader about uttersons stature and influence on people around him. The last good influence of the lives of down going men. This foreshadows what is going to happen later on in the novel and that Mr Utterson may be involved, this creates a sense of mystery and horror about what is to come. These quotations about the lawyer, utterson, from the opening page, act as an early piece of foreshadowing because why else would Stevenson want to tell the reader these facts aboutShow MoreRelatedExplore the Ways in Which Stevenson Creates an Effective Horror Story in â€Å"Dr. Jekyll and Mr. Hyde.†2066 Words   |  9 PagesExplore the ways in which Stevenson creates an effective horror story in â€Å"Dr. Jekyll and Mr. Hyde.† Robert Stevenson wrote â€Å"Dr. Jekyll and Mr. Hyde† in 1885. In â€Å"Dr. Jekyll and My Hyde,† Stevenson creates the atmosphere of a horror story. He does this through many different techniques. He makes subtle suggestions that the central characters lead a double life, creating suspense, dramatic events and the taking of innocent victims. In chapter one, Stevenson creates an enormous amount of suspenseRead MoreSuspense in Jekyll and Hyde Essay1572 Words   |  7 PagesHow suspense is built up in ‘Dr Jekyll and Mr Hyde’ by Robert Louis Stevenson Robert Louis Stevenson was born on the 13th November 1850. He wrote Dr Jekyll and Mr Hyde in 1886, with that 40,000 copies of the book were sold in the first six months. This was designed to mirror the Victorian secret and based on good and evil. Stevenson later died in 1894 in Samoa. Stevenson used the contemporary setting of Victorian London to write his gothic horror novel. The streets with the gas lamps were the perfectRead MoreDr. Jekyll and Mr. Hydes, The Horror Genre Essay1742 Words   |  7 PagesHow successfully does Dr Jekyll and Mr Hyde’ use the conventions of horror genre? Author Robert Louis Stevenson wrote the novel ‘Dr Jekyll and Mr Hyde’ in 1885. It is said that the idea for the novel came to Stevenson in a dream that he had, he then wrote the book within six days. Stevenson was frequently ill throughout his childhood meaning he spent a lot of time in bed reading stories this is where his extraordinary imagination came from. He was also fascinated by the story of Deacon Read MoreHow Does the Use of Setting and Imagery Affect the Readers Understanding of Dr. Jekll and Mr Hide?1190 Words   |  5 PagesIntroduction Robert Louis Stephensons masterpiece, Dr. Jekyll and Mr. Hyde (1886) symbolizes Hyde as a representative of the specific Victorian anxieties. He is seen as the ugly, deformed, apelike, but also reflecting Victorian fears about Darwinian evolution theories of humanitys deform from ape, and fears the newly enfranchised working classes. This essay will explore the function of the narrative which helps the readers to perceive the meaning of the narrative. It will do so in termsRead MoreA Sense of Atmosphere in The Strange Case of Dr. Jekyll and Mr.Hyde828 Words   |  4 PagesA Sense of Atmosphere in The Strange Case of Dr. Jekyll and Mr.Hyde Introduction: The tension and suspense in the novel begins with the title, The Strange Case of Dr Jekyll and Mr Hyde. It makes you want to know what the strange case was and how it affected the characters. One day, Utterson was out walking with the town distant kinsman Mr. Enfield when they passed a house Mr.Enfield tells Mr Utterson a strange case about the house. Description of the house makesRead More Robert Louis Stevenson’s The Strange Case of Dr Jekyll and Mr Hyde2544 Words   |  11 Pagesâ€Å"The Strange Case of Dr Jekyll and Mr Hyde† is a gothic horror novella written by Robert Louis Stevenson in the Victorian era. The novella follows a well-respected doctor - Henry Jekyll - and his struggle between good and evil when he takes a potion and becomes Mr Hyde. Robert Louis Stevenson - the author of the novella â€Å"The Strange Case of Dr Jekyll and Mr Hyde†- was born in Edinburgh in 1850 and died at the young age of forty-four. He wrote the book in 1886. As a child he was very closeRead MoreHow Robert Louis Stevenson Builds and Maintains a Sense of Mystery and Suspense in Dr Jekyll and Mr Hyde1109 Words   |  5 PagesHow Robert Louis Stevenson Builds and Maintains a Sense of Mystery and Suspense in Dr Jekyll and Mr Hyde Robert Louis Stevenson wrote Dr Jekyll and Mr Hyde in 1886 after waking from a dream in which he recalled a fine bogy tale. The book was published in the same year and its likes had never been seen before. It gave a chilling insight into the murky depths of both experimental science and the duality of the human mind. These two fields of study were both in their infancyRead MoreExplore How Stevenson Creates a Sense of Intrigue and Engages the Reader’s Interest in Dr Jekyll and Mr Hyde.1839 Words   |  8 Pages‘Explore how Stevenson creates a sense of intrigue and engages the reader’s interest in Dr Jekyll and Mr Hyde.’ The Strange Case of Dr Jekyll and Mr Hyde was written by Robert Louis Stevenson in 1886. This book is a classic and has been very successful; therefore it has been turned into several films and theatre productions. The book seizes the reader’s attention and gets straight into drama and action, making it hard to put down. This well thought out and complicated book touches on many topicsRead MoreEssay on Suspense and Horror in Dr. Jekyll and Mr. Hyde2192 Words   |  9 PagesHow does Stevenson create an atmosphere of suspense and horror in Dr Jekyll and Mr. Hyde? Why was this so significant at the time it was written? In the book Dr. Jekyll and Mr. Hyde, Robert Louis Stevenson truly proves himself as a wonderful writer. Throughout the story he keeps a huge sense of suspense and horror, capturing the reader’s interest and making them want to read on. From just the first paragraph he has gained the readers interest and pulled them into the plot of the story.Read MoreThe Strange Case of Dr Jekyll and Mr. Hyde by Robert Louis Stevenson2251 Words   |  10 PagesThe Strange Case of Dr Jekyll and Mr. Hyde by Robert Louis Stevenson When asked this question, the immediate answer is, yes. Robert Louis Stevenson uses the features of a conventional horror story, which were very popular at the time, but also uses the story to raise social issues and make criticisms about the hypocrisy and double standards of Victorian society, in general, and Victorian London in particular. The first aspect of horror to be noticed is that the main

Monday, December 23, 2019

The Value Of Knowledge Is Greatly Diminished - 1566 Words

Anezka Boyle O’Neill IB Theory of Knowledge Period 4 11-7-15 TOK Essay: â€Å"Without application in the world, the value of knowledge is greatly diminished.† Consider this claim with respect to two areas of knowledge. Knowledge can be defined as being skills or information acquired through experiences or encounters, an awareness of familiarity gained from an experience, and a theoretical or practical understanding of a subject. The last of these definitions is more of an arguable definition. There are vast amounts of ways to gather, understand, and interpret knowledge and even more areas to apply it to. As humans, we are bound to the fate of discovering more and more about the universe through continuously accumulating and unearthing new knowledge. Humans have been able to disclose new information in a variety of manners. For the sake of this essay, I will be considering knowledge’s â€Å"application in the world† as application in the both the modern and future world. Since the beginning of time, man has had a God, or many Gods, who guide them throughout their lives with a universal set of beliefs and morals. For instance in the Christian faith, God and Jesus teach lessons of how humans are meant to act in the real world. For example, The Parable of the Lost Son (Luke 15:11-32) employs the lesson of forgiveness and love, which are teachings from the Bible. This type of knowledge gained from religious experience is meant to be utilized in the real world and not in theory.Show MoreRelatedKnowledge Management Process The Organization1561 Words   |  7 Pagesuseful is also known as knowledge management. In this, the organization is enabled to grow, adapt to changes and meet customer demands. The information age has a most certain influence on how the organization manages knowledge. This is true of whether that knowledge is unique to the organization, or shared to external organizations. Today there are various ways to collect and compile data and turn that data into useful information; however, without the use of knowledge management, then data, informationRead MoreIs It Important For Knowledge?1309 Words   |  6 Pagesthat specific knowledge not tested in the area of study I want to pursue. After all is it necessary to dive into the depths of integral calculus to become a psychology major? Yet at the same time I wondered how not exploring in depth material may hinder the understanding of complex concepts. Although, these concepts are distinct thoughts both seem to have logical questioning behind them. Thus, the dilemma of this particular thinking have lead me to ask, is it important for knowledge to be applicableRead MoreThe And Transformational Transactional Organizational Theories Of Leadership1735 Words   |  7 Pageslinks with its followers by communicating the importance of having a shared mission; and encouraging organizational commitment by its members (Garcia-Morales et al., 2012). Transformational leadership elevates intrinsic values to leadership qualities by redefining perceptions and values (Hunt Fitzgerald, 2013). The Burns Transformational Leadership Model embraces the idea of motivating followers, and seeking mutually beneficial goals through a common shared vision (Westerlaken Woods, 2013). AccordingRead MoreMulticultural Education Is An Essential Component Of School Reform917 Words   |  4 Pageslessons in human relations and sensitivity training, units about ethnic holidays, education in inner-city schools, or food festivals. If multicultural education is limited to these issues, the potential for substantive change in schools is severely diminished† (Nieto, 2012, pp. 40). Just exactly what is multicultural education and how do we as educators incorporate it into not only our classes, but into our curriculum and even more, our everyday lessons? The education system is made up of a wildlyRead MoreA New Standard For Company Culture And Success854 Words   |  4 Pages Gmail has been a huge success but Google’s initiative to reward every googler who purchased a hybrid car with $5,000 failed (Bock 324). The company has experienced, however, relatively low failures to their amount of success. They have brought knowledge to many satisfied customers and even produced a mainstream word; people say â€Å"just google it!† when they want to know something. Google also shares some of its philosophy with Netflix, another widely successful company. Netflix and Google both haveRead More Traditional vs. Modern Society Essay example817 Words   |  4 Pagesheritage. Marriage in these societies is usually based on the best dowry, rather than being based on love like most modern marriages. Traditional societies believe that family heritage is what holds a family together. These societies have ascriptive values, meaning to follow their familys ancestry and way of life. In modern culture, an individual has the power to decide for him/herself as to what he/she wants to attain in life - including an education, career and mate. To those of us living in a modernRead MoreThe Effect Of Various Shading Conditions On Absorbance951 Words   |  4 Pagesin absorbance over 50% shaded. Since each shading condition did result in a significant decrease in percent change of absorbance, shading techniques can be used to prevent superfluous vegetation growth because a decrease in percent change showed diminished activity of Photosystem II which reduces the ability for a plant to grow. The purpose of this experiment was to observe the effects of shading on the rate of activity of Photosystem II. Photosystem II is part of the light dependent reaction ofRead MorePride and Prejudice and Letters to Alice on First Reading Jane Austen.1574 Words   |  7 PagesPrejudice and Letters to Alice on First Reading Jane Austen.’ Compare how these texts explore relationships identity. Through the contextualisation of texts, connections can be made which reinforce or challenge responder’s perspectives on universal values. Universal truths carry meaning which are able to transcend changes in social, cultural and historical context in order to continue influencing responders of today. The importance of relationships within the lives of individuals within society hasRead MoreTheories and Philosophies of Human Resources Development1319 Words   |  6 Pageswhich can then be contributed to the organization, are strong human assets. Such assets greatly enhance the potential for the organization to function on a proficient level and to advance economically. Human capital development, then, is the progress of employees’ skills and assets that can be contributed to the organization. In order to better develop an organization’s human capital or, in other words, the value of the employees an organization has, it is important for organizations to offer trainingRead MoreEssay about Full-Range Leadership Model 1028 Words   |  5 Pagesto the ongoing issue. It is also likely that the trend of accidents began because of LF leadership. Since there was not a trend of accidents before, there was little or no attention paid to driving safety at that time, and this likely created a diminished focus on driving safety. In order to address this problem, I plan to use various styles of transformational leadership to kludge the Wing Safety office into a cohesive and effective team. To start, it is critically important to use an Inspirational

Sunday, December 15, 2019

Rfid Tags Free Essays

RFID TAGS Introduction Over time, the ways products have been tracked through the supply chain have changed just as technology is constantly progressing. Yet, there are still constraints to improve the methods of tracking and shipping due to the lack of technology in these fields. Bar codes have helped but still need human interference. We will write a custom essay sample on Rfid Tags or any similar topic only for you Order Now Many companies are starting to turn to radio frequency identification tags. RFID tags can help companies with tracking and shipment of any product and reduce time to improve customer satisfaction. Wolff, 2001) Companies such as IBM who are producing the tags have started to think of ideas to revolutionize this plan. The RFID tags can help track products as they enter and leave warehouses, and can speed up the shipping process. They can be put into different products and even use them in such ways as at the grocery store instead of having cashiers and cash registers. (Wolff, 2001) The superstore, JC Penney, is interested in taking advancements with the RFID tags. These tags are programmable and cannot get damaged like barcodes can. In the 21st century, we are constantly moving forward with such innovations. The RFID tags are currently in use by some companies already, and being modified by others for their particular needs. These tags could open doors for many new inventions and help us progress into a faster-moving and progressing world. Background Radio frequency identification has been said to go as far back as World War II. Countries were using it for tracking planes and other means of transportation by radar. The major super powers of World War II such as America, Japan, and Germany, all had been using this technology. Germany was the first to discover that the sound wave would change depending on how their pilots came back to base. This helped them determine whether enemies or their own pilots were coming into their territory. (Roberti) From this, scientists kept progressing with different types of radiofrequency tags to identify sole objects. From the advancement in this form of technology, anti-theft tags were created, which sends a signal when it is not paid for and someone tries to leave the store with this item. The US government has also been working with RFID tags with tracking nuclear supplies, along with rucks to help while delivering different things. (Roberti) The tags are being used today in major companies such as Wal-Mart, to track products throughout the supply chain. EZPASS is probably the best example of usage of the RFID tags. Mobil Exxon currently uses RFID tags with their â€Å"speed pass. † This speed pass allows customers to buy petrol without using any method of curre ncy. The RFID transponder takes the identification number of the customer and then charges the amount to an existing credit card. Roberti) The RFID are in use majorly today and are going to keep advancing through time. Potential Benefits The expansion of the radiofrequency in and of itself is a huge accomplishment for society, and all around the world. These tags can help with tracking products, quicker payments, decrease waiting for customers, healthcare, medicine, and so much more. EZPASS uses these tags already and decreases travel time because they have â€Å"EZPASS only† lanes when paying tolls. The RFID tags can be smaller than someone’s fingernail but can still be tracker anywhere. Hopefully over time, these tags will take the place of all barcodes and will not need human interference. Grocery stores can use these tags in their products to just bill you through the scanner as you leave the store, which IBM suggests. You can see a commercial of this in an IBM commercial for their RFID tags and what they can bring. That would just be the beginning, since now they are suggesting injecting patients with RFID during their surgical implants to detect healing processes. Innovapaedics’ long-term (approximately five-year) goal is to offer a ‘Smart Implant’ solution that would include RFID tags and sensors permanently attached to implants. After an item is implanted into a patient, its RFID sensors would detect pressure and temperature changes, among other events, in order to track a patient’s healing process, as well as the device’s condition, and transmit that information to a reader. † (Swedberg, 2003) Legal and Ethical Issues/S ecurity Concerns Many of the problems with the RFID tags is the privacy issues and concerns that may come into play. These tags could be used to benefit everyone but could also be used to harm. If they are going to be used in more and more products and maybe even into people for health-related purposes, this raises concerns for governments across the globe, as well as their citizens. Such worries could be the fear of data being intercepted from a third party, or the rights of a person being violated by accessing private information. (Legal issues) The tags could be used to spread viruses, breaching confidential data, or to gain unfair advantages in business to get a lead on the competition. Legal issues) Tags could also be used to track people with the tagged items, which could lead them to credit accounts and help with fraud. (Legal issues) Also, the tags could help lead to corruption and destruction of one whole RFID network if it gains access to one tag and breaks in. If these RFID tags are injected into people for surgical purposes or for other things in the future, can they get viruses do to t he computer chip? These are all issues that need to be resolved or find consequences for such things. Social Problems Many of the problems with the RFID tags all relate back to privacy. These tags can be tracked at great distances, while sometime the user of the product has no knowledge of the tag being there. These chips can be in phones, as well as other electrical items. With the knowledge of these tags, people can stalk other people if they gain access to the RFID network for that item and tag number on the item being utilized by someone else. As stated here, â€Å"The concern increases as information related to a variety of objects becomes linkable to the identity of their users thus adding data of a personal nature to the data that is being stored and exchanged. In addition, if such data is used to create profiles their use  may limit the freedom of choice of users and lead to opaque decision making about individuals. † (Royer) This shows that there is a way to access personal information which could create major problems with identity theft and other things alike. These tags, when implanted into a human’s body, could have a defect or change a person’s nervous system, or chemical balance. This could lead to different perception, different thought process, or could seriously injure a human or cause them to do something irrational which they wouldn’t normally do. Conclusion The radiofrequency identification tags can be used to benefit the way the world works through the supply chain, and much more. This could literally change the way we live day to day life if we allow it. The tags are already being used by EZPASS and at Mobil Exxon stations. If funded right, these could be used for products in our grocery stores so shoppers don’t have to wait on line to pay for groceries. These types of chips and tags are already being used for cows and pets when they go astray, so their owners can find them with a form of a transponder. There are also problems with these tags that someone could put a virus in place and manage to destroy the network and hack into people’s personal information. This could also be utilized for terrorism with different countries such as in the past with the transportation of the nuclear materials. A lot of work needs to be done but with the right resources and workers to put this into action, they can use the tags to help the world become a more convenient place. References Legal issues ; concerns- rfid. (n. d. ). Retrieved from http://ukrfid. innoware. o. uk/rfid_legal_issues_;_concerns I chose this source because it spoke of all the different legal issues and concerns of the RFID tags. It explained the different ways which I was unaware of that helped me further understand the severity of the things that could go wrong with the RFID tags. Pierce, A. (2004). Radio frequency identification tags. Tech Directions,  63(6), 11-11+. Retrieved from http://search. proquest. com/docvie w/218522558? accountid=14541 I picked this source because it gave more information on the radio frequency identification tags. It helped show me the different benefits of the RFID tags and what they can be used for. Roberti, M. (n. d. ). The history of rfid technology. Retrieved from http://www. rfidjournal. com/article/view/1338 I chose this source because it told me all about the history of radar and how it progressed to become what we have today and all the different inventions along the way. It showed how the radar started around World War II and how it came to where we are. Royer, D. (n. d. ). D7. 7: Rfid, profiling, and ami. Retrieved from http://www. fidis. net/resources/deliverables/profiling/d770/doc/24/ This source gave the information of how the RFID tags can have different negative effects and what they could be. It gave many examples of the different types of problems there can be. Swedberg, C. (2003, February 5). Retrieved from http://www. rfidjournal. com/article/view/10391 Wolff, J. A. (2001). Rfid tags – an intelligent bar code replacement. Retrieved from ftp://ftp. software. ibm. com/software/pervasive/info/tech/gsoee200. pdf How to cite Rfid Tags, Papers

Saturday, December 7, 2019

Implication of Social Media Marketing

Question: Discuss about the Implication of Social Media Marketing. Answer: Introduction In the recent days, with the advancement of the technology, the use of social media has become very popular for people from all section of the people of the society. Tuten and Solomon (2014), believes that in the context of the present days, the use and the application of social media marketing has been adopted by all types of business organizations in order to promote the value of their products and service. Ashley and Tuten (2015), have defined that social media marketing as an effective way for the business organization that helps them to connect and communicate with all potential customers of the society. In the recent days the tools that are used by the private business companies has undergone huge change. They have adopted various innovative ways of marketing and promoting the products and service that has helped them to gain competitive advantage in the tough and challenging business environment. Within the last decade with the advancement of the communication technology, the virtual form of communication among the people have increased have become popular. This review examines the current literature that discusses the advantages and drawbacks of the use of Social media marketing in modern day business. It also compares the various themes that are associated with social media marketing. Finally it attempts to identify the gap that exits the current literature about social media marketing research and also points out the area of the topic that needs to be improved for future research work. Definition of Social Media According to Cader and Al Tenaiji (2013), it is important for all business stakeholders to understand the importance of and the terms related to social media and networking, which will help them in applying the protocol in all types of promotional activities. The terms related to Web 2.0, which is a user way to define the application bid World Wide Web is crucial in the context of the defining the social media marketing. Chang et al. (2013), believe that the application of the social network depends on the ability of the user to accept the use of the modern technology in daily life rather than overall improvement of the technology. For example in the rural areas, the local inhabitants are not comfortable with the use of modern technology and hence, it is not possible for the business organization to communicate with the rural people with the help of Social media marketing. Vinerean et al. (2013), have defined that the social media as a broader software tool, which contains user gener ated content materials that can be shared via online sources. There are few of the basic requirements of the social media network that can need to be a part of the social media website. These include all detail information of the use that they are willing to share among the public and also provide the permission about to the people, who will able to access the information. The users also need to have the ability to provide opinions and comment to certain post and discussions that is trending in the online forums. Thus, the social media makes it possible for all types of people all across the globe to share their thoughts and opinion to the public. According to Constantinides (2014), the phrase, social media is quite different from the terms related to social network. In the social media the users get the opportunity to participate and thus be a part of the online forum. The social media also provides the platform for the social network, which can be used by the business organizations to communicate with all potential customers. The social media thus provides the information to the buyers about the product or service that they are willing to purchase. Hays et al. (2013), have mentioned about the importance of the terms Consumers Sentiment towards Marketing, which is one of the important factors for measuring the level of customer satisfaction and also get their opinions. The feelings and belief that are associated with the customers about certain products can also be measured with the help of this parameter. Keegan and Rowley (2017), have argued about that the use of social media marketing is limited up to the point to which, t he customers can make uses the social media for collecting information. In the present days, social media is not only regarded as the site for communicating with friends and families, it also became a site, where it is possible get all necessary information about different brands and the products they are offering in the market. The Innovation Adaptation Process is one of the main instruments that can be used by various business organizations that help to improve the popularity of the social media among the customers. With the help of the principles of the Innovation Adaptation Process it is possible for the marketers to prepare the marketing campaign plans. With the highly developed search engine optimization tool, it is possible to improve upon the techniques that are used by the marketing experts to improve upon the social media marketing techniques. Social Media Marketing as a Tool for Raising Brand Awareness With the advancement of the social media, there has been increased use of the online communities and forums that allows the customers to provide reviews and feedbacks about the experience they have related to the use of products and services. With the help of this idea all the major brands have introduced the idea about the virtual brand community. According to Hudson and Thal (2013), in the present days, all the major brands of the globe have dedicated sites that help them to directly connect with the customers. This has also allowed the customers to provide important feedbacks about the positive and negative feedbacks about the quality of particular products and service. The use of brand community ensures that customers using the same brand products from all parts of the world stays connected. Stelzner (2013), has mentioned that it is important for the brand to increase their popularity that will help to raise the level of brand awareness among the people. In the virtual brand community, the customers can also get information about the latest products that are being launched in the market. The customers can also discuss about the issues that they are facing while using certain products. It is essential for the companies to ensure that they are have high level of reputation and trust in the market, which help in creation of the brand awareness among the public. According to Dahnil et al. (2014), the virtual brand community can be of different types depending on the types of customers they have. For example, there is Electronic Consumer to Consumer Interaction Forum, where the customers discuss and get information about the latest electronic gadgets that are to be launched in the market. This forum provides the opportunity to all the passionate electronic lovers to interact and discuss about the latest products in the market. The analysis done by Tiago and Verssimo (2014), suggests that these online forums of electronic products have a huge influence over the decisions that are made by customers over the choice of products and brands. Moretti and Tuan (2014), have listed 7 factors that mainly influence the customers from the online virtual community. The content and security along with the quality of the products are few of the influential elements that have direct effect over the decision made by the customers. The atmosphere and the conven ience of getting it purchasing a product will help to enable the customers and encourage them to choose a certain brand over the other. The social media giants such as Face book, MySpace or YouTube have seen huge increase about the total number of users. According to Leung et al. (2015), the use of the Social media platforms for marketing has proved to be highly economical and financially beneficial for all large and small scale companies in the marketing activities that aim to improve the level of brand consciousness among the customers. Another main advantage of the Social media Marketing technique is that there is no investment that is needed (Armstrong et al. 2016). This can be especially beneficial for the small scale companies and also the Start ups. With almost no major investment they get the chance to communicate with wide range of customers. It is also regarded as one the most reliable source that can use to provide information about the business policies. The social capital is one of the vital important elements of the customer care management, which help the company to deal with the public relationship. This relationship is one of the main components of psychology that is created among the customers. With the help of social media marketing, it is possible to establish positive impact on the people. Drawbacks of Social Media Marketing In spite of fact that there are many advantages that are associated with the use of social media marketing, the drawback that are associated with the use of the social media prevents the business organization to make necessary improvements. According to Tsimonis and Dimitriadis (2014), the time that is needed to invest in the social media marketing can be one of the major causes of downfall of the company. As the online social media provides opportunity for all types of people to express their thoughts and feedbacks about the products, it can be misused by the users to give negative and false information about the information of a product. As the opinions and feedbacks that are provided by the people on the social media platforms have the huge effects on the mindset of the people. Hence, all the companies has to invest huge time in order to monitor all the feedbacks that are provided by the people and also remove the false information that are being provided by the people. The trademark and copyright related issues is also one of the major drawbacks of the use of the social media as a source of marketing. The brand logo and trademark is one of the essential parts of all reputed brands of the globe, which is regarded as the intellectual property of the company. The social media also provides the opportunity to fake the brand logo and trademark of reputed multinational companies and provide false information about the company to the people of the online virtual forums. There are many third party groups within the social media, that participate in the social media forums and these party can create false impression upon the people about the brand image of the company. Hence, Malthouse et al. (2013) have suggested that it is the duty of the marketing agents to ensure that they regularly monitor the online social media forums. With the increase in the number of cyber crimes in the modern days, it is the duty of the marketing managers to ensure that they use proper cyber security system in order to prevent the misuse of social media platforms. According to Zeng and Gerritsen (2014), the viral advertising is also considered one of the disadvantage of the social media marketing that generally spreads false and fake marketing. Gaps in the Current Literature With the increased use of the social media sites, wide range of information is available in the public domain to deal with the research work. The current research work will help to improve upon the awareness level of social media marketing upon the marketing managers of the company. However, the current literature does not provide enough information about the drawbacks that are associated with the use of social media marketing. It also does not provide enough evidence about the ways to deal with the negative impact of the social media marketing. As in the current age the social media is undergoing huge transformation, it is the duty of the research workers to develop better and improved ways of implication of social media marketing. Conclusion In conclusion it can be said that the use of social media marketing has wildly become popular in the current age. Every business organization can use this form of marketing in order to seek attention of wide rates of customers. In spite of the fact there are many drawbacks the implication of social media in marketing in the future can be of great use. Reference Armstrong, C.G., Delia, E.B. and Giardina, M.D., 2016. Embracing the social in social media: An analysis of the social media marketing strategies of the Los Angeles Kings.Communication Sport,4(2), pp.145-165. Ashley, C. and Tuten, T., 2015. Creative strategies in social media marketing: An exploratory study of branded social content and consumer engagement.Psychology Marketing,32(1), pp.15-27. Cader, Y. and Al Tenaiji, A.A., 2013. Social media marketing.International Journal of Social Entrepreneurship and Innovation,2(6), pp.546-560. Chang, Y.T., Yu, H. and Lu, H.P., 2015. Persuasive messages, popularity cohesion, and message diffusion in social media marketing.Journal of Business Research,68(4), pp.777-782. Constantinides, E., 2014. Foundations of social media marketing.Procedia-Social and behavioral sciences,148, pp.40-57. Dahnil, M.I., Marzuki, K.M., Langgat, J. and Fabeil, N.F., 2014. Factors influencing SMEs adoption of social media marketing.Procedia-social and behavioral sciences,148, pp.119-126. Hays, S., Page, S.J. and Buhalis, D., 2013. Social media as a destination marketing tool: its use by national tourism organisations.Current issues in Tourism,16(3), pp.211-239. Hudson, S. and Thal, K., 2013. The impact of social media on the consumer decision process: Implications for tourism marketing.Journal of Travel Tourism Marketing,30(1-2), pp.156-160. Keegan, B.J. and Rowley, J., 2017. Evaluation and decision-making in social media marketing.Management Decision,55(1). Leung, X.Y., Bai, B. and Stahura, K.A., 2015. The marketing effectiveness of social media in the hotel industry: A comparison of Facebook and Twitter.Journal of Hospitality Tourism Research,39(2), pp.147-169. Malthouse, E.C., Haenlein, M., Skiera, B., Wege, E. and Zhang, M., 2013. Managing customer relationships in the social media era: introducing the social CRM house.Journal of Interactive Marketing,27(4), pp.270-280. Moretti, A. and Tuan, A., 2014. Social media marketing and relationship marketing: revolution or evolution? A first step analysis.Sinergie Italian Journal of Management, pp.115-137. Stelzner, M.A., 2013. Social media marketing industry report. Retrieved September 30, 2013. Tiago, M.T.P.M.B. and Verssimo, J.M.C., 2014. Digital marketing and social media: Why bother?.Business Horizons,57(6), pp.703-708. Tsimonis, G. and Dimitriadis, S., 2014. Brand strategies in social media.Marketing Intelligence Planning,32(3), pp.328-344. Tuten, T.L. and Solomon, M.R., 2014.Social media marketing. Sage Vinerean, S., Cetina, I., Dumitrescu, L. and Tichindelean, M., 2013. The effects of social media marketing on online consumer behavior.International Journal of Business and Management,8(14), p.66. Zeng, B. and Gerritsen, R., 2014. What do we know about social media in tourism? A review.Tourism Management Perspectives,10, pp.27-36..

Friday, November 29, 2019

Captain Alatriste free essay sample

Captain Alatriste is for the reader who enjoys a good swashbuckling read thats deeply imbued with the history and spirit of early 17th century Spain. However, Id have to say that it is not the most breathtakingly fast paced read, because things do sag a little about a third way from the end, as our whimsical narrator, Captain Alaristes page, Inigo Balboa, goes into great detail in order to give the reader an idea about the history, politics and culture of Spain in the 1600s. This, in itself, is not a detraction. But because it came right about the time when things picked up and became rather exciting and suspenseful, the break in the action in order to give a more vivid picture of Spain at that moment, felt like an intrusion. Which was a rather strange reaction for someone like me to have because I for one always appreciate it when an author takes the time and effort to paint in the historical realities of the moment. We will write a custom essay sample on Captain Alatriste or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The problem was that Captain Alatriste is the first installment in a series of adventures, and it is a short novella. And because it is the first installment in a series of five adventures, the author spends quite a bit of time setting things up for future books the politics and intrigues of the period, as well as thumbnail sketches of the various characters who figure in this adventure, and who will obviously figure in the subsequent adventures. So that what actually occurs in Captain Alatriste is a very short accounting of how the gallant Captain manages to make so many enemies, and yet survives to fight another day. And as I noted all this is great fun and makes for very enthralling reading. However, the narrators musings and ruminations do get in the way, especially when they come at the point where the Captain is about to face another attempt on his life, and all I wanted was to read on, instead of which I was treated to a few pages of stanzas from the period. And while this added to the charm of the novel, I found myself skimming these bits in order to get to the action. All in all, however, Captain Alatriste was a very fantastic read, and one that I would recommend wholeheartedly to anyone who enjoys heroic historical novels. I just cannot believe however, that I have to wait till January of 2006 to read the next Captain Alatriste installment!

Monday, November 25, 2019

30 Things You Wish People Told You About College

30 Things You Wish People Told You About College This post is going to save tons of aspiring college students time, money, headaches, broken hearts, etc. Read it and discover 30 things you’ll be glad we told you about college. 1. â€Å"If possible, you should make sure the college you’re going to is accredited or it’s quite nearly a complete waste of time.† 2. â€Å"If the college isn’t worth a damn, you can get that same type/level degree through 2 year community college programs.† 3. â€Å"Community college credits transfer over to four year universities easily because of partnerships, while those from for-profit colleges do not.† 4. â€Å"Don’t take one class until you’re ABSOLUTELY SURE what your career path is. If that means waiting a bit and getting to work†¦do it.† 5. â€Å"Try not to miss a single job fair at your college†¦ever. It’s who you know in this world and how you know them, not what you know. Gather as much in-your-face time with potential employers in your field of study as possible.† 6. â€Å"Your ability to pass classes will get you a piece of paper with a shiny star, some highbrow writing with a nice font and your name on it. Your ability, or inability, to network will get you a great job or not.† 7. â€Å"Don’t just stick with what you know. Being the smartest guy in class is like being the coolest kid at nerd camp. Find something more challenging!† 8. â€Å"You should have your four years of college pretty much mapped out before you begin. You know exactly what classes you need and won’t waste any time or money.† 9. â€Å"Never procrastinate when it comes to signing up for important classes. Missing a class altogether can be a huge set-back.† 10. â€Å"Summer classes aren’t just for making up for your slack the year before, but also for getting an edge on the year to come.† 11. â€Å"It’s either get a job or an internship. Which one is more important to your career goals depends on your specific major. Keep in mind that once you enter the job market, an internship = experience.† 12. â€Å"Stay physically fit throughout college. It makes dating easier, the mind sharper and adds to the overall quality of your life during such a critically developmental stage. Plus people in shape get treated better and get more chances†¦sad but the truth nonetheless.† 13. â€Å"Yes, if you can and it doesn’t break some super-serious religious or moral inclination, go get some. Have sex! Most people don’t get to be around/sleep with young attractive college-age guys/gals much after college is over. Just protect yourself.† 14. â€Å"Studying abroad is something you should take advantage of while in college when you can get cheaper rates with tons of payoff. After college it becomes harder to travel like that without being in a career that requires it.† 15. â€Å"Make connections with important people like professors and those that work directly with anything having to do with internships. As they get more competitive it’s about who you know.† 16. â€Å"Keep a close eye on your reputation. It’s okay to be wild and crazy to a degree, but remember that someone’s always watching, especially when you’ve got high ambitions.† 17. â€Å"Do anything you can to save money on textbooks/non-textbooks for reading outside class. Is the college bookstore really the only place to get them? Heard of the internet?† 18. â€Å"Don’t be the poor college student who has to eat nothing but unhealthy crap all the time. Eat healthy! Do what it takes. Even if you have to wait tables in a local health-restaurant. Your brain takes up 30% of your daily recommended energy intake!† 19. â€Å"Don’t get swept up into the college blues. Depression sucks. It’s ridiculous. You’re young and in college rather than all the other horrible situations you could be in otherwise. Relax†¦Ã¢â‚¬  20. â€Å"Worry about being comfortable in your own skin. Be your own hero. Be your own best friend. After that new people will be attracted to you and making friends will be easy.† 21. â€Å"These college years ARE NOT going to be the best years of your life. You’re only getting started. College is transitory.† 22. â€Å"Taking a year off isn’t a good idea 90% of the time. Most never return and end up spending a fortune on a non-degree†¦Ã¢â‚¬  23. â€Å"Don’t depend on ANYONE else other than yourself to graduate. This includes advisors. Ultimately it’s your responsibility to take the classes you need.† 24. â€Å"Make sure you take any tech/computer classes seriously. The amount of human jobs in 2020 and beyond will be few.† 25. â€Å"Get a good amount of sleep each night. Seriously†¦Ã¢â‚¬  26. â€Å"Don’t get too comfortable.† 27. â€Å"Remember, most of the time the people in your class that are doing better than you aren’t smarter†¦they just work harder than you do.† 28. â€Å"Don’t be an idiot. Go to class!† 29. â€Å"Don’t just sit in class quite as a mouse or dozing off. Be engaged! This is costing money.† 30. â€Å"Take it easy with the gaming!† It’s your turn people. We couldn’t have possibly covered everything, so post a comment and tell everyone something you wish you had been told before doing the college thing.

Friday, November 22, 2019

Is the World Flat Essay Example | Topics and Well Written Essays - 500 words

Is the World Flat - Essay Example Friedman further enunciated that flattening of world took place just at the dawn of twenty first century. Globalization is an imperative feature of political and economic discourse as it has paved the way to spread thoughts as wild fire, leaping borders and now information is not confined to industrial world. According to Friedman (2005), globalization has its success and discontents and thus improvise one think that The World Is Flat! However, such views find little support from authors like Ghemawat (2007), Florida (2005, October) and Christopherson et al. (2008). The World Isn’t Flat! According to Ghemawat, one cannot consider the world to be flat, in fact, only 10-25 percent of all economic activities is international or global while remaining are regional, further he affirms the failure of globalization theories in terms of geographical and cultural factors, if there is 1 percent raise in geographic distance the trade between the two locations will diminish by 1 percent. Further, Ghemawat enunciated that countries with a common language share42 percent more trade compared to dissimilar culture while common currency potentially enhances the trade by 114 percent (Shermer, 2011; Ghemawat, 2007). Considering the views of Ghemawat, it is true in real sense if an analysis is carried out the globalization has actually created peaks and valleys in every aspect of life, not only globalization is confined to peaks as depicted by Florida (2005), but the work force, facilities, infrastructure, development, access to fast track of development it is all confined to peaks while the valleys are still deprived of all the latest avenues (Fox, 2014). Migration of mass is towards developed and better prospects which resulted in clustering of resources, progress, amenities and opportunities at particular provinces. Florida (2005) has categorized these peaks in terms of population (the talent or skill), light emission (the economic activity), patents (the innovations) and

Wednesday, November 20, 2019

Research paper Essay Example | Topics and Well Written Essays - 1250 words - 1

Research paper - Essay Example The fundamental concern in this respect regards misbehavior in classroom and why certain students have the propensity to continuously misbehave. More still, several arguments abound on why students normally misbehave in college classrooms. In order to address the problem of student incivility in classroom, the fundamental reasons behind such weird characters must be understood. Reasons for Classroom Incivility College students normally misbehave for various reasons. Naturally, certain students misbehave due to behavioral disorders in them. In this regard, the problem is a big challenge that cannot merely be addressed by conventional means. It is a psychological disorder that conditions such students to behave contrary to conventional norms (Shariff 88). Similarly other students normally display uncivil behavior due to the lack of love and care directed to them at home. Students should always be nurtured, loved and cared for in order to make them respect and understand themselves and their environments. In most cases, college students are driven by the need for independence and will always strive and push for that. Guiding such students in the classroom normally becomes quite difficult as they always inculcate a sense of antipathy to proper social conduct. In many families across the United States, parents are never keen enough to instill certain fundamental ideals in the conduct of their children. Most children grow up totally oblivious of the importance of some basic social skill like interpersonal relations. Upon being left alone in college, it is realized that such students begin to display their lack of social skills given the manner they behave in classrooms and interact with fellow students and teachers. In most cases, students of college age often seek any form of attention they can receive. Since getting attention on the positive respect normally appears difficult, most students opt to engage in funny behaviors for the mere reason of getting attention f rom their mates. In case they fail to receive the attention they seek, misbehaviors normally become the order of the day. At the early years of college, most students are still not mindful of their future lives and are not really concerned about building a proper foundation for themselves. Students who subscribe to such mindsets are normally very critical of the social order and discipline expected of them in institutions such as schools. As such, they often behave in uncivil manner that only disrupt the process of learning or affect their fellow students. Most college students are normally driven by the need for power and control. This provides the motivation for misbehavior in such students. Such students are normally very disruptive in classrooms and will never be afraid to do anything that would make them achieve their goal. They often provoke, challenge and even threaten teachers in the classroom. They tend to disrespect other students and talk back while disrupting the peace o f the class. It is argued that the present educational systems piles much pressure on college students to work extra hard in order to succeed. Millennial students normally multitask as they feel much

Monday, November 18, 2019

The Image of American Rock Culture in 1960s Research Paper

The Image of American Rock Culture in 1960s - Research Paper Example Rock music is a genre of music that emerged in the United States in the 1950s and spread to different parts of the English-speaking world by the 1990s (Frith Para 1). Rock music emerged as Rock and Roll and it was modified over the years with the inclusion of different genres and styles of music that culminated in a completely different from of music that served various minority interests and popular streams of music. Due to Rock Music’s diverse components, it has split into different types of genres that are active today. One of the notable definitions of Rock music is presented by the Canadian government who define it as music characterized by â€Å"a strong beat, the use of blues forms and the presence of rock instruments such as electric guitar, electric bass, electric organ and electric piano† (Britanicca Developmental Association 2). This presents a set of distinct sounds and it is characterized by the fact that the music is of a distinct nature and of a distinct sound which is somewhat different from other forms of music. The British legislators identified that rock involves all forms of music characterized by â€Å"a strong rhythmic element and a reliance on electronic amplification for their performance† (Britanicca Developmental Association 2). Therefore, like other music forms that were traditionally known to the British society, Rock music comes with some kind of electronic inputs and electronic instruments that makes it different and unique. This provides various forms of influence over listeners that is somewhat different from the effects of the different kinds of songs that existed before Rock music. The distinction between Rock music and other forms of music showed that it was a style of music that was not known prior to its emergence. And it created various forms of performance approaches that were distinct from other

Saturday, November 16, 2019

Annotated Bibliography the relationship between online games and it players

Annotated Bibliography the relationship between online games and it players Ahn, Jae-hyeon and Park, Bong-won. 2008. Imposing Tax and Rebate Policy for Game Addiction Problem. Paper presented at the annual International Conference of the System Dynamics Society, July 20-24, Athens, Greece. This article introduces the relationship between online games and its players, and attempts to explain the possible social problems online gaming has caused among some players. Ahn and Park address the problem of gaming addiction and its effects on society as a whole. They investigate interested parties of online gaming to create a base model to help explain the increase or decrease of the participants over time with consideration to the positive/negative images of the activity. In addition to their investigative studies, Ahn and Park also propose a possible solution to the game addiction problems. They suggest implementing a tax and rebate policy which they believe will better the social image of online gaming while simultaneously decreasing the number of game addicts. This paper is an especially interesting source as it provides contrasting views on the advancement of technology (in regards to online gaming) compared to other sources, and proffers a most curious solution to the gam ing addiction dilemma. This article was found through Google with the keywords: Korea and game addiction. Borries, Friedrich von, Matthias Bottger, and Steffen P. Walz. 2007. Space Time Play: Computer Games, Architecture and Urbanism : The Next Level. Berlin: Burkhauser Verlag AG. The authors illustrate how the revolution of the computer and video gaming age are changing the lives of people today. The authors have compiled a great selection of writings regarding the process of altering our perception of reality and virtuality. There are several selections articulating issues related to game players ability to discern real and imaginary spaces, such as Creating Alternate Realities and Life is Not a Game. These writings will help to support my thesis that online gaming and technology diffusion has indeed impacted societys male youths. Another crucial aspect this book covers is found in the Competing Metagame Space, where the chapter specifically communicates the seriousness of online gaming, namely Starcraft, in Korea. This book was found through the Gleeson Library online catalog when I searched the keywords: Korea and online gaming. Ess, Charles and Fay Sudweeks. 2001. Culture, Technology, Communication. Albany: State University of New York. Focusing on theoretical approaches and case studies, the authors of this book offer insightful perspectives on the ideas of culture, communication, and technology as it discusses cultural values and technological communication of todays modern society. The authors have gathered sources from diverse cultural domains to investigate the relation between cultural values and communicative preferences with respect to genders. This book is another compilation of analytical essays that examine how technology diffusion has affected local cultures. In the chapter, Culture, Computer Literacy, and Media, the study focuses on the statistics of Korean computer users and how the media influences people to utilize it to its utmost extent. This chapter entertains a possible idea why people in Korea are heavily absorbed in computer usage. This book was found through the Gleeson Library online catalog when I searched the keywords: Korea, technology, and culture. Huhh, Jun-sok, 2007. PC Bang Inc.: The Culture and Business of PC Bangs in Korea. SSRN: http://ssrn.com/abstract=975171 (accessed Oct. 20, 2010). Huhhs article analyzes the rapid increase of PC bangs in Korea with two main focus points: firstly, to study PC bangs as a social space, and secondly, to explain the emergence of the business as a result of becoming a popular social space. He explores the idea that PC bangs cultivate the online gaming culture and includes case studies to support his understanding. His section, The Game of the Bang: The Emergence of PC Bangs from Convenient Connectivity to a Dedicated Gaming Place, is essential to my research as it articulates the important issue of transformation of the online gaming culture. This particular section will help explicate the high number of online gamers in Korea and how consumers of the PC bangs developed. This article was obtained through the Social Science Research Network with the keywords: Korea and gaming culture. Rossignol, Jim. 2008. This Gaming Life: Travels in Three Cities. Ann Arbor: The University of Michigan Press. This book shows Rossignols personal encounters in three cities: London, Seoul, and Reykjavik, where gaming has changed the lives of its players. Rossignol, who explains that his obsession with a video game got him fired from his previous job, writes from not only his own experiences, but global gamers as well, demonstrating that gaming is not just a leisure activity, but rather a significant part of peoples lives. The chapter A Gamers World, explicates how gaming in Korea has become a culture through its social venues and players. Here, we learn how internet cafà ©s, in a sense, exploit the cultural phenomenon which in turn promotes the revolution of online gaming in social venues. This book was found through the Gleeson Library online catalog when I searched the keywords: Korea, gaming, and culture. Russell, Mark James. 2008. Pop Goes Korea: Behind the Revolution in Movies, Music, and Internet Culture. Berkeley: Stone Bridge Press. Writing from his twelve years in Korea, Russell incorporates his personal gaming and traveling experience into a fascinating book where he explores the exponential growth of technological change and dispersion in Korea. As his writing has appeared in many major publications, such as Newsweek, The New York Times, he is truly clever in depicting his thoughts and ideas into words very descriptively. The anecdotes do not merely tell stories of his travels, but also persuades the reader how the technology implemented influences the local cultures. Though the book is based on his experiences in Korea, Russell supports his opinions and statements with critical statistics and engaging analyses. This book was also found through the Gleeson Library online catalog when I searched the keywords: Korea, gaming, and culture. Shim, Theresa Youn-ja. 2008. Changing Korea: Understanding Culture and Communication, edited by Min-Sun Kim and Judith N. Martin. New York: Peter Lang Publishing, Inc. Full of intriguing empirical case studies, this book insightfully articulates the transformation of the Korean culture through communication and technology. Like Russells Pop Goes Korea: Behind the Revolution in Movies, Music, and Internet Culture, Shims book also integrates analyses and research to support the ideas presented. Chapter Fours In-Group in Contemporary Korean Society, is particularly valuable to my research as the chapter analyzes the grouping of people in todays society with respect to the newly developed cyber community. This reinforces the my idea that the advancement in technology today has created a revolutionary social culture in Korean youths today. This book was recommended by my professor, Dr. Lauren Mallas. It was retrieved through the Gleeson Library online catalog. Stewart, K. Choi, H-P. 2003. PC-Bang (Room) Culture; A Study of Korean College Students Private and Public Use of Computers and the Internet. Trends in Communication 11(1), 61-77. Stewart and Choi conduct a study of Korean college students usage of the internet based on 291 students from University of Ulsan. They discuss the differences of genders when students select a space to access the internet. Like Huhhs study, Stewarts and Chois research also illustrates that the PC bang has indeed become a social networking game room for the young people, namely males. This article is significant in my research as they not only explore the trends of the male gamers through case studies, but also include statistics to solidify their findings and opinions. Another integral aspect of their article encompasses the issue of gaming addiction and the problems it causes society, which supports Ahns and Parks idea of online gaming becoming an obsession for some of its users. This article was found through Google with the keywords: Korea and internet culture.

Wednesday, November 13, 2019

The Details of Human Sexuality and Society Essay -- Sexuality, gender,

This is a definition of from someone who has studied human sexuality †human sexuality is the way in which we experience and express ourselves as sexual beings (Rathus et al., 1993). There are many factors that help develop our sexuality, arguably one of the most important, is our actual gender. Whether, I am a male or female will likely have a major influence on the development of my individual sexuality. Furthermore, sexuality is an integral part of our personalities whether we are aware of it or not.† Ludwin Molina. Here is my definition to me it is just the attraction to someone. The way you feel towards them mainly sexual feelings. Every culture has a different belief or value when it comes to making sexual decisions. I would say it mainly depends on how you are raised. For me and my family we have been taught to wait until marriage, although sometimes things may not work out that way it is still how we have been raised Also I think it depends on the generation. The generation now is a lot more accepting to sex before marriage. Kids think of it as â€Å"it’s going to happen anyway†. There for sexual attraction is shown a lot more often at a younger age. Now if you’re talking about older generations it is not as accepted. You were looked down upon if you had a child before marriage in some generations. This caused people to not be as affection and show there attraction for each other in the public eye because they didn’t want people to assume things and be looked down upon. Human Sexuality is a tough topic to talk about because it is so general. It is basically what attracts one to another and how they show there feelings. What brings them together and keeps them together. It also related to sexual attraction because it is ho... ...th anthropology because anthropology relates to genetics. Human sexuality works very closely with genetics and how you are made and what you consist of as well as personality and culture traits. It also relates to parents because your parents are what make you and raise you how to act. This relates to genetics because it makes you part of your parents. Which we are learning about in class. In conclusion human sexuality just depends on how comfortable you are with your self, how you were raised and what you believe. It is not really just pushed on you. You develop it your self with your own opinions and views. As long as help with the ones around you. For example the way kids I know and I am friends with show there human sexuality is very different then the way our parents did because it is our culture, as well as how we rate situations and how we look at things.

Monday, November 11, 2019

Cultural Differences and Translation of Idioms Essay

Language and culture are closely connected and inseparable, as a language idiom is the essence of the deposition of the fascinating history and culture. Because of geography, history, religion, customs and other aspects of life differences between Chinese and English Idioms carrying characteristics of the different cultures and cultural information, so English-Chinese Idioms often encounter many difficulties. From the geographical environment, historical background, customs and religious beliefs described four aspects of cultural differences between Britain and China on the impact of the formation of their respective idioms, and detailed description of English Idioms translation to deal with this cultural difference in several commonly used translation . Keywords: language; culture; cultural differences; Idioms Translation 1, English idioms and cultural differences reflected in the (A) The environment  The natural environment is mankind’s survival and the basis for the development of different natural environment of the formation and development of national culture have different effects. Chinese people living in the vast expanse of fertile continent of East Asia, China since ancient times is a large agricultural country, the land in people’s lives is vital. Therefore, there is a considerable portion of Chinese agriculture and land-related idioms. Such as ‘good weather†dead end†extermination†big spenders’ and so on. Britain is an island surrounded by water. Maritime history, have been living in a world leader, so in English and will have a lot of water, fish, and marine-related idiom. Such as weak as water (fragile), drink like a fish (booze), to miss the boat (missed opportunities), all at sea (a loss). In the Chinese cultural atmosphere, the ‘wind’ that is ‘spring wind’, in the summer heat often associated with the Ku Shu, ‘scorch like fire’, ‘Jiaoyangsihuo’ is often used to describe the summer term . The United Kingdom is located in the western hemisphere north temperate zone, is a marine climate, the report is that the message of spring westerly, the British poet Shelley’s ‘West Wind Song’ (ode to the west wi nd) is the right spring Acura. England’s summer season is warm and pleasant, often with ‘lovely’, ‘moderate’, ‘OK’ connected. Shakespeare in his sonnets in one compared to the summer of love, Shall I compare thee to asummer’s day? Thou are more lovely and more temperate. (B) The historical allusion  From a certain point of view that language is a nation’s cultural memory and precipitation, the large number of Chinese idioms are based on the nation’s history, economy, culture, traditions, habits, formed the basis, with a strong national cultural characteristics of and far-reaching social and historical origins, often can not be understood from the literal meaning and translation. Such as ‘mere copycat’, ‘Minglasunshan’, ‘lose the wife of another soldier off†Three Stooges, the top one wise’ and so on. English idioms idioms come from the ‘Bible’ and the Greek and Roman mythology, but also have their specific content, such as Achilles’heel (the only fatal weakness), meetone’s waterloo (suffered a crushing defeat), a Pandora’s box (Pandora’s box), the Trojanhorse (Trojan horse from Greek mythology), arrow of Cupid ( , from Roman mythology). (C) The difference between practice In traditional Chinese culture, the dragon is a symbol of auspicious animals. In feudal society, imperial dragon is a symbol, authority and elegance. Thus, in Chinese and dragon-related idioms generally contain compliment. Such as ‘Dragon and Phoenix Succeed†Ã¢â‚¬ Chenglongkuaixu’ and so on. However, myths and legends of the West, dragon wings, it is a long, scaly body, dragging a long tail, fire-breathing from the mouth of animals, it is terrifying. Therefore, as Long as the murderous havoc Westerners thing, to be eliminated. In addition, the dog in Chinese is a humble animal. Chinese idioms with dog-related mostly derogatory: ‘Fox Peng Dog Party’, ‘Goujitiaoqiang’, ‘a dog’s mouth spit no ivory’ and so on, while in the Western English-speaking countries, dogs are considered man’s most loyal friend . English idiom In addition to the dog’s part due to the impact of other languages, which includes a derogatory sense, most of them are not meant to be derogatory. Idioms in English, often with the dog’s image to describe human behavior. If Youare a lucky dog (you are one lucky), Every dog has his day (mortal Jieyou proud days). In contrast, the Chinese people are very loved cats, with the ‘Chan Mao’ metaphor man gluttonous, often intimate components, while in Western culture, ‘cat’ is used to metaphor ‘a malicious woman’. (Iv) religious beliefs. Every nation has its own religious beliefs and religious culture, its people’s values and lifestyle of the formation and language have a subtle impact. In the long history of several thousand years, the Chinese nation is predominantly Buddhist and Taoist. Therefore, there are many Chinese Buddhism, Taoism-related idioms, such as ‘Jiehuaxianfo †Road†Bearing in mind that’ and so on. In addition, the Chinese people still worship gods, such as ‘right and proper†thank God†Heaven always leaves people a way out’ and so on. Chinese emperors also claim to be ‘true sons of the dragon’. In the United Kingdom and other Western countries, the greatest impact of religion is Christianity. In the Western mind, God has a supreme supernatural power. There are also a number of English idioms with the God-related idioms. If God helps those who help themselves (God helps those who help themselves), Man proposes, God disposes (Man proposes, God disposes days). Curse a person is often said that God damn you, danger often said after the Thank God, or God bless you. Christian doctrine ‘Bible’ has been regarded as a classic of Western culture. Many English idioms is precisely because of this. Such as the finger on the wall (writing on the wall), cast one’s bread upon the waters (really do good, without asking for anything). From the above aspects, we can see the impact of culture on idiom far-reaching and extensive. To correctly understand the English language learners and successful conduct of Idioms Idioms translation, we must first English-Chinese have a deep understanding of both cultures. Second, the main method Idioms Translation Translation is the conversion between the two languages, while the close relationship between language and culture conversion request must be in the language of cultural conversion. In view of this, the translator can not be literally literal translation, we must better understand the culture behind the literal information, using the original understanding of the original language and cultural knowledge to their own understanding, based on in another language such as that of the target language for the kinds of transformation, for the reader to pass the original translation accurate information, press ‘functional equivalence’ principle so that ‘the reader to reflect the same’. Therefore, the idioms translated the one hand, as far as possible with the original meaning of ‘the most appropriate, the most natural reproduction of such words come out’, with Nida’s words, that is, ‘The best translation does no t sound like a translation’; the other On the one hand, but also make every effort to display the original cultural information on the translation readers to understand the cultural information contained in the original. Main methods are: reposted elsewhere in the paper for free Download Center http://www. hi138. com (A) Literal Translation. The so-called literal translation method, is not against the target language norms, and Lenovo are not under the conditions that caused the error in the translation to retain the original idiom metaphor, image and national, local features approach. It applies to some extent due to the use of a wide number of more of its literal meaning and metaphorical meaning has been widely accepted by the reader for the translation idioms. If a gentleman’s agreement (a gentleman’s agreement); armed to the teeth (armed to the teeth); to fish in troubled water (fish in troubled waters); paper tiger (paper tiger); (draw water in a bamboo basket). Literal translation of the advantage of being able to retain more complete image of the original idiom metaphor, ethnic style, color and language. However, if the interpreter too much or too literal translation properly, it’s easy to make the reader feel funny or ridiculous, even give rise to misunderstanding or error association. Such as: (Until all is over, ambition never dies. ), The Pig falsely accuse the Chinese (To put blame on one’s victim.) ‘Yellow’ and ‘The Pig’ and other words have an obvious cultural traits, if the literal translation, foreign readers will not understand why, only to ‘functional equivalence’ approach interpreter to readers in the East and the West has caused and is willing to match feelings. (B) literal explanation France In order to preserve the cultural information contained in the original, it is more use of literal, rather than paraphrase, but because of language rooted in the cultural soil is different from literal translation is likely to be ambiguous and vague. In this case, only in conjunction with appropriate annotation in order to pass the original text of cultural information. For example, a Don Juan (Don Juan, which means Merry prodigal son), to carry coals to New castle (coal to Newcastle, means superfluous, Newcastle – a British coal Center), N. (show off one’s proficiency with axe before L u Ban, the master carpenter), mere copycat (The ugly imitates the beautiful in such a destroyed way that the ugliness of the ugly becomes worse. ). (C) the equivalent ILL Method. Idioms right and others are reflected in three aspects, namely metaphor meaning, form and emotional metaphors. Some English Idioms and Chinese idioms, whether in content or in form or emotional, both relatively close to this time, idioms translated to equivalent ILL method can be used, or apply the law synonymous idiom. This approach not only to retain the image of the source language, style, consistent with the target language the language of the structure and habits, allowing the reader to easily understand the text of the translation to convey meaning, and thus the smooth realization of cross-cultural exchange. Such as burn the boat (most drastic); greatminds think alike (Great minds think alike); turn a deaf ear to (ignored); a drop in the ocean (drop in the ocean). (D) translation method Translation method refers to the translation, to retain only the meaning of the original forms of expression rather than to retain the original method. When due to cultural differences can not be literally translated, nor synonymous idioms can be borrowed, together with the explanatory text then would lose the essence of the characteristics of idioms, it is best to avoid their cultural background and its meaning can be translated. If a skeleton in the cupboard (family scandal), driven to revolt (be forced to do something), (frankly speaking), volunteered (to volunteer one’s service). Zhang Ling: Cultural differences and Idioms translation of this approach also applies to those using concrete and plain metaphor to illustrate the more abstract reasoning, and language vivid and witty tag line. Such as the ‘donkey to see libretto – wait and see’ can be translated  as wait and see, ‘dog bites Lu Tung-pin, did not know good people’ can be translated to snap and snarl at a kind hearted man. 3, Conclusion English and each has its own cultural imprint colors and cultures between the two there is a large cultural differences. The impact of culture on idiom is multifaceted, non-English-Chinese translation of idioms is not. While the translation of idioms, especially those rich in cultural information, Idioms, and there is no fixed pattern in the end that the method should be adopted according to the context of flexible options. In addition, the process of translation the translator must not only consider the language of conversion, but also to enhance cultural awareness, from the standpoint of cross-cultural communication, using an appropriate mode of translation, try to eliminate the cross-cultural communication caused by cultural differences communication barriers, to achieve an accurate description of the purpose of a foreign culture. References: [1] Chen Ding-an. English Rhetoric and Translation [M]. Hong Kong: Commercial Press, 1996. [2] Ping-hong, Zhang Guoyang. English Idioms and Anglo-American culture, [M]. Beijing: Foreign Language Education and Research Press, 1999. [3] Hu Wenzhong. Introduction to Intercultural Communication [M]. Beijing: Foreign Language Education and Research Press, 1999. [4] Fang dream. Translation New Theory and Practice [M]. Qingdao: Qingdao Publishing House, 1999. [5] FENG Qing-hua. Practical Translation (update) [M]. Shanghai: Shanghai Foreign Language Education Press, 2002. [6] Sun Hui-jun, ZHENG Qing-Zhu. Translation studies in the cultural shift [J]. Chinese translation, 2000, (05). Reposted elsewhere in the Research Papers Download http://www. hi138. com.

Saturday, November 9, 2019

Kantha Industries Essay Example

Kantha Industries Essay Example Kantha Industries Essay Kantha Industries Essay TITLE OF CASE: Stagnation in Growth of Kantha Industry STATEMENT OF PROBLEM: Whether the organization should go out of the village for marketing or organize exhibitions within the village. THE CASE: * 50 year old small scale industry in West Bengal. * Main products: Leather, textile and other handworks like Kantha stitch. * Employs 350 workers, out of which 72 are women. They work in groups of ten with monthly income of 400-800 Rs. * Products perceived as a luxury goods and not necessity. * Currently, the source of income is through exhibitions in nearby towns and cities. Major market being Kolkata. SCOPE: Considered merits and demerits of both alternatives as below: ALTERNATIVES: 1. Village exhibitions: Merits – Overall expenses of setting up an exhibition will reduce. Employment will be generated. Promotion tourism in and around the village. Subsidies from the Government will promote the industry further. NRIs will be a major customer base. Unique identity of the place and product. Demerits – There’ll be a loss of current customer base that is the nearby towns and cities. Revenue will be reduced as once it goes out of village, its price shoots up. 2. Organize exhibitions outside: Merits- greater revenues as exhibitions are targeted at the cities and towns where demand exist. Demerits- Expenses of organizing exhibitions so up. RECOMMENDATION: To run both alternatives parallel for some time and in the long run do away with exhibitions outside the village once the village exhibitions seems feasible and profitable. CONCLUSION: The organization should continue marketing out of village via exhibitions along with exhibitions within the village and then slowly after gaining popularity or doing good business it can continue with the exhibitions within the village and try for handicraft retailers and traders. EXECUTIVE SUMMARY: kantha-stitch industry in West Bengal, which is a specific kind of decorative embroidery done only by the rural people of Bengal, has emerged as a highly lucrative industry, operating as an informal sector in India. However the people who create the exquisite patterns, after labouring for days, however, receive meagre remuneration and no recognition for their art. The main cause is that these products are not necessity rather a luxury or status symbol. So people in villages cannot afford it. The sales in cities and towns like Kolkata is better but not at all at a comfort zone. The main reason being the lac of promotion. The income mainly comes from the exhibitions which absorb a lot of capital investment. So this case study provides a decision making problem of whether to go out of the village for marketing or to organize exhibitions within village. For the analysis both the possibilities have been considered and merits and demerits of each have been analysed. Ultimately the conclusion which was reached of running both alternatives parallel for some time and in the long run do away with exhibitions outside the village once the village exhibitions seems feasible and profitable.

Wednesday, November 6, 2019

Free Essays on Anti-semitism

European anti-Semitism was the building blocks for Nazi propaganda. European anti-Semitism is an outgrowth of Christianity. Since the time of the Roman Empire, Christian leaders preached boundlessly against Jews. It escalated from generation to generation, and as long as the Jews rejected Jesus as their Messiah, they were going against the whole belief system of Christianity. The idea that the Jews killed their savior also arose from that time period, bringing forward the notion that all Jews of forever were responsible for Jesus’ death. As the Medieval period came, the Christians’ hatred for Jews further articulated and was brought to a new level. The Christians in the medieval world saw Jews in twofold opposition to Christianity: they rejected his revelation and were his killers. Church members had much detested the Jews on the basis that they should have accepted Jesus as their Messiah. Consequently, persecution and killing of the Jews became a part of everyd ay life, leaving many regions of Western Europe without any Jews by the end of the sixteenth century. Entering the nineteenth century, German anti-Semitism went through an acute transformation. It was then that it made its change from a religious issue, to a very racial one. Germans naturally detested Jews with a passion. Nineteenth century Germans now saw Jews as the symbol for everything wrong in their declining economy, even though they made up but a mere one percent of the population. Soon the cultural taboos that had formerly shaped the moral fabric of Germany at the time lost all influence. It was then that German anti-Semitism reached a high point: false, cruel, yet indisputable accusations. By the time the Nazi party instituted totalitarian control, all that remained was to build on the framework provided by the nineteenth century. A framework which included anti-Semitism being common knowledge, Germans’ obsessive hatred toward Jews, the common beli... Free Essays on Anti-semitism Free Essays on Anti-semitism European anti-Semitism was the building blocks for Nazi propaganda. European anti-Semitism is an outgrowth of Christianity. Since the time of the Roman Empire, Christian leaders preached boundlessly against Jews. It escalated from generation to generation, and as long as the Jews rejected Jesus as their Messiah, they were going against the whole belief system of Christianity. The idea that the Jews killed their savior also arose from that time period, bringing forward the notion that all Jews of forever were responsible for Jesus’ death. As the Medieval period came, the Christians’ hatred for Jews further articulated and was brought to a new level. The Christians in the medieval world saw Jews in twofold opposition to Christianity: they rejected his revelation and were his killers. Church members had much detested the Jews on the basis that they should have accepted Jesus as their Messiah. Consequently, persecution and killing of the Jews became a part of everyd ay life, leaving many regions of Western Europe without any Jews by the end of the sixteenth century. Entering the nineteenth century, German anti-Semitism went through an acute transformation. It was then that it made its change from a religious issue, to a very racial one. Germans naturally detested Jews with a passion. Nineteenth century Germans now saw Jews as the symbol for everything wrong in their declining economy, even though they made up but a mere one percent of the population. Soon the cultural taboos that had formerly shaped the moral fabric of Germany at the time lost all influence. It was then that German anti-Semitism reached a high point: false, cruel, yet indisputable accusations. By the time the Nazi party instituted totalitarian control, all that remained was to build on the framework provided by the nineteenth century. A framework which included anti-Semitism being common knowledge, Germans’ obsessive hatred toward Jews, the common beli... Free Essays on Anti-semitism After learning about the Holocaust, I’ve asked myself many times how this could have happened. Why would anyone believe it’s acceptable to massacre an entire people? This is my reasoning for writing my paper on how Christian theology influenced anti-Semitism. Much of the Holocaust appears to have it’s beginning with Christian theology. I will begin my paper with the early writings of Christians and continue chronologically until after World War II. The Apostle Paul was one the first people to criticize the Jewish people. At first, he tried to explain to the Christians not to adopt a superior attitude towards the Jews. IF THE PART OF THE DOUGH OFFERED AS FIRST FRUITS IS HOLY, THEN THE WHOLE BRANCH IS HOLY; AND IF THE ROOT IS HOLY, THEN THE BRANCHES ARE ALSO HOLY†¦DO NOT BOAST OVER THE BRANCHES. IF YOU DO BOAST, REMEMBER THAT IT IS NOT YOU THAT SUPPORT THE ROOT, BUT THE ROOT SUPPORTS YOU. [ROMANS 11] At one point this appeared to be Paul’s feeling towar ds the Jews and the Christians. His sentiment appeared to change, according to Christian suppressionists. In the text Romans, many of Paul’s statements were misinterpreted by those Christians to make themselves appear more superior to the Jewish people. †¦INCLUDING US WHOM HE HAS CALLED, NOT FROM THE JEWS ONLY BUT ALSO FROM THE GENTILES? AS INDEED HE SAYS IN HOSEA, "THOSE WHO WERE NOT MY PEOPLE I WILL CALL ‘MY PEOPLE,’ AND HER WHO WAS NOT BELOVED I WILL CALL ‘BELOVED.’" "AND IN THE VERY PLACE WHERE IT WAS SAID TO THEM, ‘YOU ARE NOT MY PEOPLE,’ THERE THEY SHALL BE CALLED CHILDREN OF THE LIVING GOD," †¦GENTILES, WHO DID NOT STRIVE FOR RIGHTEOUSNESS, HAVE ATTAINED IT, THAT IS, RIGHTEOUSNESS THROUGH FAITH; BUT ISRAEL, WHO DID STRIVE FOR THE RIGHTEOUSNESS THAT IS BASED ON THE LAW, DID NOT SUCCEED IN FULFILLING THAT LAW†¦ [ROMANS 9] "In proclaiming his Christian message Paul stressed that the Jewish nation had been rejected by G od, and the new Covenant had superseded the...

Monday, November 4, 2019

Movie Summary Essay Example | Topics and Well Written Essays - 500 words - 1

Movie Summary - Essay Example he main purpose of occurrence of the Civil War was eradication of racism from the American society, the amenities and privileges given to the white soldiers have been conventionally denied to the black soldiers. Although the black soldiers were given the most demeaning tasks, yet none of them decided to quit when they were provided with a chance to. Shaw realized that his unit was only being used to do manual labor. Another salient feature of the movie is the fact that it speaks about the bravery and courage of Shaw that is evident from his confrontation of the commanding officers after he finds that the officers are profiting from the war. Shaw threatens the commanding officers that he would notify their corruption to the War Department if his unit is not provided with a chance to combat. When granted an opportunity, the regiment takes part in a battle that happens in South California. In this battle, the regiment puts down a Confederate attack. After that, Shaw directs the regiment to lead an attack upon the Fort Wagner. The men are led in charge on the fort after the nightfall. In his attempt to unite the men forward, Shaw loses his life along with several other soldiers including Thomas, Trip, and Forbes. This movie brings the memories of those courageous black soldiers alive, thus paying a tribute to

Saturday, November 2, 2019

HSBC BANK (Motivation, Recruitment and Selection, Culture, Learning Assignment

HSBC BANK (Motivation, Recruitment and Selection, Culture, Learning and Development, Change Management) - Assignment Example This write up is an analytical paper that takes into concern the HSBC Holding Plc as one of the most reputed multinational banking and monetary service presenter, operating successfully from 1991. Being headquartered in London, it offers varied types of banking and financial services in the entire globe as compared to others. In a very time period, it expanded its wings in almost 90 countries in, North America, Asia, Africa, Europe and South America and many others that amplified its total assets by $2.693 trillion by the end of 2012. Moreover, due to the presence of wide range of customer bases, the operating income of HSBC Holding Plc increased by US$ 22.6 billion and total equity improved by US$ 175.2 billion by 2012. Such type of popularity and competitive position is attained by HSBC Holding Plc due to its remarkable services like consumer banking, investment banking, mortgage, private banking, credit cards, and many others. Due to these underlining reason the organization of HS BC Holding Plc is recognised as the sixth renowned financial institution by another magazine, Forbes. However, the entire prosperity and popularity of the organization of HSBC Holding Plc is due to its highly talented, skilled and motivated human resources. It is mainly due to its remarkable human resource policies and strategies that enhanced the inner morale of the employees and helped in improvement of the profit margin of the organization.

Thursday, October 31, 2019

The global financial crisis-Brand management Essay

The global financial crisis-Brand management - Essay Example One strategy that the companies can use to maintain the unique value of their brands during global financial crisis is by engaging the customers as during these economic downturns excellent opportunities for innovation are provided (Roll, pp6). Customers cut down on consumption during financial crises, thus brands can initiate measures that take off their minds from the difficulties of consumption and focus them on the worthy features of the brand and co-create value with them. This strategy also helps minimize loses and more importantly, it successfully protects the companies brand image and brand equity. Singapore Airlines is a company that perfectly used this strategy to maintain the value of its unique brand. During the deadly SARS breakout in South East Asia when customers were afraid of flying, Singapore Airlines offered its customers very innovative vacation packages that encouraged customers to travel thus maintaining their status (Roll, pp7). Creating exciting customer interactions through activities such as product bundling to enhance value and promotions with creative alliances such as celebrities and travelling can also be used to maintain the unique value of a brand during such situations. This strategy takes off the focus of the customers on price and reiterates the commitment of the brand to engage and value customer support (Gelder, p102) Although this paper has discussed two strategies to be used during such situations, there are other strategies that are equally viable. Financial upheavals negatively impact the trust of customers on a brand. Therefore, during such situations it is the responsibility of the companies to devise new strategies that can maintain the trust of their customers on their brands. Brand differentiation is a very important strategy in today’s competitive market where new products are coming in everyday. In

Tuesday, October 29, 2019

Gabriel Oak Essay Example for Free

Gabriel Oak Essay How do you account for Bathshebas choice of husband when she could have married either Gabriel Oak or William Boldwood? Bathsheba married Troy because he offered her an exciting lifestyle full of lust and venture. On the other hand, she rejected Oak and Boldwood because they offered her a secluded life of security in a traditional living. The book was written in episodes for a Victorian magazine. People of the times expected a happy ending, Hardy wanted to please his readers but incorporate the hardships of life at the same time. He structures the book so that Bathsheba is dragged through her misfortunes and undeserving men, whilst throughout the duration of the book the readers still feel that Bathsheba should ultimately be in wedlock with Gabriel. This is clever of Hardy because despite the tragedy of death there is love to sooth the mind. In the time in which the book was written, men and women were only allowed to be together if the Lady has a chaperone, this was the socially accepted thing. Therefore, if a man got a woman pregnant it would be unacceptable of him not to marry her. Hardy felt that women were treated badly in the eyes of society. He felt that when women were married, the behaviour and character of the man they were married to shaped their lifestyles. In the Victorian period, women who did not marry found it very hard in society. They depended on their own financial security and were looked down upon because they were not married. He felt that women were swept up in the excitement of new love and lust and when they were married without true love, they would regret the mistake for the rest of their lives. Scarlet fever was the nickname for the obsession that the local girls had for the officers in the regiment who settled in their town, their scarlet coats being the basis of this nickname. Hardys Aunt Martha was in fact one of the victims of Scarlet fever. She ran off with a cavalryman, John Breton Sharpe. This may have been his inspiration for the character of Troy: attractive and exciting on the outside but fickle and insecure on the inside. When Troy and Bathsheba first meet, in chapter 24, the corner of her dress gets caught in his spur and as they struggle to untangle themselves he is very bold and brazen to her. He makes flirtatious comments that appeal to her vanity, Thank you for the sight of such a beautiful face! Although Bathsheba is flattered by his compliments, she does not know how to handle his over confident behaviour and is eager to get away because she is alone with a single man in the dark; with a reputation to uphold. She suggests that he is only entangling her dress further so that he can keep her there, O, tis shameful of you; you have been making it worse on purpose to keep me here you have! After he finally looses the dress from his spurs, he is even as daring as to make a reference to marriage, I wish it had been the knot of knots, which theres no untying! This makes her even more desperate to get away and on her retreat he makes another remark that makes him ever more attractive to Bathshebas vane nature, Ah, Beauty; good-bye! When Bathsheba, returns home, she learns from Liddy that Troy is high-born and very intelligent; He was brought up so well, and sent to Casterbridge grammar school for years and years. , Hes a doctors son by name and an earls son by nature Nobility of blood will outshine even in the ranks and files. Already, Bathsheba is attracted to Troys Redcoat exterior and his bold flirtatious manner. At their next meeting, Troy succeeds in dazzling Bathsheba with his witty remarks about men and their love for women; Probably some one man on an average falls in love with each ordinary woman such a woman as you a hundred men will always covet and once again he showers her with compliments; I would rather have curses from you than kisses from any other woman. Troy finally achieves to bewitch Bathsheba in chapter twenty-eight. When Bathsheba and Troy meet in the ferns, Troy impresses her with his skill with a sword. He tells her that the sword he is using is blunt when really it is razor sharp; No edge! This sword will shave like a razor. Troy takes the liberty of slicing a caterpillar that had settled on Bathshebas chest and cutting a stray lock of her hair. At this point, Hardy may have been influenced by the poem written by Alexander Pope called The Rape of the Lock. In this poem, Pope writes about a man named Lord Fermor, who cuts a lock of hair from the Lady Arabella except for the loss of your hair, which I shall always name in reverence. This is a symbol of sexual achievement. Later on in the book, we found out that Troy is also in the possession of a lock of Fanny Robins hair, so this would lead us to suspect that Troy regards this as trophy collecting or personal reminders of all the women he has seduced. Troy is the first man to kiss Bathsheba and this has a definite impact on her. The minutes interval had brought the blood beating into her face And enlarged emotion to a compass which quite swamped thought He had kissed her. After this event, Troy travels to Bath and Bathsheba follows him for many reasons. One of these reasons is that when she is on the road one afternoon, she meets Farmer Boldwood. He is obsessively in love with her and shouts at her, threatening Troy and cursing his name; Ill punish him be he soldier or no if he were one hundred men Id hose whip him. Bathsheba is very frightened for Troy and thinks long and hard about what to do in her trivial situation. She decides to go to Bath. She will warn Troy not to come back and to see him one last time before she end their relationship; Her plan was now to drive to Bath during the night, see Sergeant Troy in the morning before he set out to come to her, bid him farewell and dismiss him. Although this seemed like the best thing to do to save anyone from getting hurt, Bathsheba talks with Gabriel about the reasons for her ultimate commitment to Troy; I went to Bath that night with the full intention of breaking off my engagement to Mr. Troy Well I was alone in a strange city, and the horse was lame I saw, at last, when it was too late that scandal might seize hold of me for meeting alone him in that way. I was coming away when he suddenly said he had that day seen a woman more beautiful than I, and that his constancy could not be counted on unless I at once became his And then between jealousy and distraction I married him. Here we see one of the main reasons that Bathsheba married Troy he made her desperately jealous by manipulating her emotions.